The
Techno Maestro's Amazing Machine
Kohei Minato and the
Japan Magnetic Fan Company
A maverick inventor's breakthrough electric motor uses permanent magnets to
make power -- and has investors salivating

When
we first got the call from an excited colleague that he'd just seen the most
amazing invention -- a magnetic motor that consumed almost no
electricity -- we were so skeptical that we declined an invitation to
go see it. If the technology was so good, we thought, how come they didn't have
any customers yet?
We forgot about the invitation and the company until several months later, when
our friend called again.
"OK," he said. "They've just sold 40,000 units to a major
convenience store chain. Now will you see it?"
In Japan, no one pays for 40,000 convenience store cooling fans without being
reasonably sure that they are going to work.
The maestro
The streets of east Shinjuku are littered with the tailings of the many small
factories and workshops still located there -- hardly one's image of
the headquarters of a world-class technology company. But this is where we are
first greeted outside Kohei Minato's workshop by Nobue Minato, the wife of the
inventor and co-director of the family firm.
The workshop itself is like a Hollywood set of an inventor's garage. Electrical
machines, wires, measuring instruments and batteries are strewn everywhere.
Along the diagram-covered walls are drill presses, racks of spare coils,
Perspex plating and other paraphernalia. And seated in the back, head bowed in
thought, is the 58-year-old techno maestro himself.
Minato is no newcomer to the limelight. In fact, he has been an entertainer for
most of his life, making music and producing his daughter's singing career in
the US. He posseses an oversized presence, with a booming voice and a long
ponytail. In short, you can easily imagine him onstage or in a convertible
cruising down the coast of California -- not hunched over a mass of
wires and coils in Tokyo's cramped backstreets.
Joining us are a middle-aged banker and his entourage from Osaka and accounting
and finance consultant Yukio Funai. The banker is doing a quick review for an
investment, while the rest of us just want to see if Minato's magnetic motors
really work. A prototype car air conditioner cooler sitting on a bench looks
like it would fit into a Toyota Corolla and quickly catches our attention.

Seeing
is believing
Nobue then takes us through the functions and operations of each of the
machines, starting off with a simple explanation of the laws of magnetism and
repulsion. She demonstrates the "Minato Wheel" by kicking a
magnet-lined rotor into action with a magnetic wand.
Looking carefully at the rotor, we see that it has over 16 magnets embedded on
a slant -- apparently to make Minato's machines work, the
positioning and angle of the magnets is critical. After she kicks the wheel
into life, it keeps spinning, proving at least that the design doesn't suffer
from magnetic lockup.
She then moves us to the next device, a weighty machine connected to a tiny
battery. Apparently the load on the machine is a 35kg rotor, which could easily
be used in a washing machine. After she flicks the switch, the huge rotor spins
at over 1,500 rpms effortlessly and silently. Meters show the power in and
power out. Suddenly, a power source of 16 watt or so is driving a device that
should be drawing at least 200 to 300 watts.
Nobue explains to us that this and all the other devices only use electrical
power for the two electromagnetic stators at either side of each rotor, which
are used to kick the rotor past its lockup point then on to the next arc of
magnets. Apparently the angle and spacing of the magnets is such that once the
rotor is moving, repulsion between the stators and the rotor poles keeps the
rotor moving smoothly in a counterclockwise direction. Either way, it's
impressive.
Next we move to a unit with its motor connected to a generator. What we see is
striking. The meters showed an input to the stator electromagnets of
approximately 1.8 volts and 150mA input, and from the generator, 9.144 volts
and 192mA output. 1.8 x 0.15 x 2 = 540mW input and 9.144 x 0.192 = 1.755W out.
But according to the laws of physics, you can't get more out of a device than
you put into it. We mention this to Kohei Minato while looking under the
workbench to make sure there aren't any hidden wires.
Minato assures us that he hasn't transcended the laws of physics. The force
supplying the unexplained extra power out is generated by the magnetic strength
of the permanent magnets embedded in the rotor. "I'm simply harnessing one
of the four fundamental forces of nature," he says.
Although we learned in school that magnets were always bipolar and so
magnetically induced motion would always end in a locked state of equilibrium,
Minato explains that he has fine-tuned the positioning of the magnets and the
timing of pulses to the stators to the point where the repulsion between the
rotor and the stator (the fixed outer magnetic ring) is transitory. This
creates further motion -- rather than a lockup. (See the sidebar on
page 41 for a full explanation).

Real
products
Nobue Minato leads us to the two devices that might convince a potential
investor that this is all for real.
First, she shows us the cooling fan prototype that is being manufactured for a
convenience store chain's 14,000 outlets (3 fans per outlet). The unit looks
almost identical to a Mitsubishi-manufactured fan unit next to it, which is the
unit currently in wide use. In a test, the airflow from both units is about the
same.
The other unit is the car air conditioning prototype that caught our eye as we
came in. It's a prototype for Nippon Denso, Japan's largest manufacturer of car
air conditioners. The unit is remarkably compact and has the same contours and
size as a conventional unit. Minato's manufacturing skills are clearly
improving.

The
banker and his investment
Minato has good reason to complain about Japan's social and cultural
uniformity. For years, people thought of him as an oddball for playing the
piano for a living, and bankers and investors have avoided him because of his
habit of claiming that he'd discovered a breakthrough technology all by
himself -- without any formal training.
However, the Osaka banker stands up after the lecture and announces that before
he goes, he will commit \100 million to the investment pool.
Minato turns to us and smiles. We brought him good luck, and this was his third
investor in as many weeks to confirm an interest.
Bringing the tech to the table
With the audience gone, we ask Minato what he plans to do to commercialize the
technology. His game plan is simple and clear, he says. He wants to retain
control, and he wants to commercialize the technology in Japan
first -- where he feels he can ensure that things get done right. Why
doesn't he go directly to the US or China? His experiences in both countries,
he suggests, have been less than successful. "The first stage is critical
in terms of creating good products and refining the technology. I don't want to
be busy with legal challenges and IP theft while doing that."
Still, the export and licensing of the technology are on his agenda, and Minato
is talking to a variety of potential partners in other countries.
Whereas another inventor might be tempted to outsource everything to a larger
corporation, part of what drives Minato is his vision of social justice and
responsibility. The 40,000 motors for the convenience store chain are being
produced by a group of small manufacturers in Ohta-ku and Bunkyo-ku, in the
inner north of Tokyo -- which is becoming a regional rust belt.
Minato is seized with the vision of reinvigorating these small workshops that
until the 80s were the bedrock of Japan's manufacturing and economic miracle.
Their level of expertise will ensure that the quality of the motors will be as
good as those from any major company.

International
prep
Despite his plan to do things domestically first, Minato is well prepared for
the international markets. He is armed with both six years of living and doing
business in Los Angeles in the early 90s -- and with patent
protection for over 48 countries. His is hardly a provincial perspective.
His US experience came after playing the piano for a living for 15 years. He
began tinkering with his invention in the mid-70s. The idea for his magnetic
motor design came from a burst of inspiration while playing the piano.
But Minato decided to drop everything in 1990 to help his daughter Hiroko, who
at the age of 20 decided that she wanted to be a rhythm and blues star in the
US. Minato is a strong believer in family: If Hiroko was going to find fame and
fortune in the US, Dad had better be there to help manage her. He suceeded in
helping Hiroko to achieve a UK dance chart number one hit in 1995.
In 1996 Minato returned to Japan and his magnetic motor project. The following
year he displayed his prototypes to national power companies, government
officials and others at a five-day conference in Mexico City. Interest was
palpable, and Minato realized that his invention might meet a global need for
energy-saving devices.
Subsequent previews and speeches in Korea and Singapore further consolidated
his commitment to bringing the invention to fruition, and he was able to bring
in several early-stage investors.
During the late 90s, Minato continued to refine his prototypes. He also stayed
in constant contact with his lawyer, registering patents in major countries
around the world. Through his experiences in the US he realized that legal
protection was critical, even if it meant delaying release of the technology by
a couple of years.
Ironically, by the time he'd won patents in 47 countries, the Japanese patent
office turned him down on the grounds that "[the invention] couldn' t
possibly work" and that somehow he was fabricating the claims.
But a few months later they were forced to recant their decision after the US
patent office recognized his invention and gave him the first of two patents.
As Minato notes: "How typical of Japan's small-minded bureaucrats that
they needed the leadership of the US to accept that my invention was
genuine."
By 2001, the Minatos had refined their motors and met enough potential
investors to enter into a major international relationship, initially with a
Saudi company, to be followed thereafter by companies in the US and elsewhere.
However, fate dealt the investors and Minato's business a serious blow when the
World Trade Center was attacked in New York. The Saudis retreated, and Minato's
plans fell back to square one.
Now Minato is once again ready to move. With the first order in the works and
more orders pending successful prototypes, he has decided that investors don't
have to be primary partners. He is actively accepting inquiries from corporate
investors who can bring strategic advantages and corporate credibility with them.
His company, Japan Magnetic Fan, will make a series of investment tie-up
announcements in the first and second quarters of 2004.

Implications
Minato's motors consume just 20 percent or less of the power of conventional
motors with the same torque and horse power. They run cool to the touch and
produce almost no acoustic or electrical noise. They are significantly safer
and cheaper (in terms of power consumed), and they are sounder environmentally.
The implications are enormous. In the US alone, almost 55 percent of the
nation's electricity is consumed by electric motors. While most factory
operators buy the cheapest motors possible, they are steadily being educated by
bodies like NEMA (National Electrical Manufacturers Association) that the costs
of running a motor over a typical 20-year lifespan comprise a purchase price of
just 3 percent of the total, and electricity costs of 97 percent. It is not
unusual for a $2,000 motor to consume $80,000 of electricity (at a price of .06
cents per kilowatt hour).
Since 1992, when efficiency legislation was put into place at the US federal
level, motor efficiency has been a high priority -- and motors saving
20 percent or so on electrical bills are considered highly efficient. Minato is
about to introduce a motor which saves 80 percent, putting it into an entirely
new class: The $80,000 running cost will drop to just $16,000. This is a
significant savings when multiplied by the millions of motors used throughout
the USA and Japan -- and eventually, throughout the world.

The devices
Minato's invention and its ability to use remarkably less power and run without
heat or noise make it perfect for home appliances, personal computers,
cellphones (a miniature generator is in the works) and other consumer products.
The magnetic motor will be cheaper than a standard motor to make, as the rotor
and stator assemblies can be set into plastic housings, due to the fact that
the system creates very little heat. Further, with the motor's energy
efficiency, it will be well suited for any application where a motor has
limited energy to drive it. While development is still focused on replacing
existing devices, Minato says that his motor has sufficient torque to power a
vehicle.
With the help of magnetic propulsion, it is feasible to attach a generator to
the motor and produce more electric power than was put into the device. Minato
says that average efficiency on his motors is about 330 percent.
Mention of Over Unity devices in many scientific circles will draw icy
skepticism. But if you can accept the idea that Minato's device is able to
create motion and torque through its unique, sustainable permanent magnet
propulsion system, then it makes sense that he is able to get more out of the
unit than he puts in in terms of electrical power. Indeed, if the device can
produce a surplus of power for longer periods, every household in the land will
want one.
"I am not in this for the money," Minato says. "I have done well
in my musical career, but I want to make a contribution to
society -- helping the backstreet manufacturers here in Japan and
elsewhere. I want to reverse the trends caused by major multinationals. There
is a place for corporations. But as the oil industry has taught us, energy is
one area where a breakthrough invention like this cannot be trusted to large
companies."
Minato was once close to making a deal with Enron. But today, he is firmly on a
mission to support the small and the independent -- and to go
worldwide with them and his amazing machine. "Our plan is to rally smaller
companies and pool their talent, and to one day produce the technology across a
wide range of fields."
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